Learn the Basics, the Myths, and Tips on Call Tracking New to Call Number Tracking or just want to learn how to get the most from your inbound calls? Call number tracking covers a wide range of topics and marketing possibilities; from advertising to PPC, to advance tracking and analytics. To be an effective…
How One Agency Creates Strategic Client Relationships Highlights Introduction Top Draw is a successful marketing agency that got its start in 1993. To be in business for over 20 years, Top Draw adapted as client needs changed and technology evolved. Today, Top Draw is an internet marketing agency providing a breadth of services including website…
Understanding the Basics of a Nurture Campaign Times are tough for Marketing Agencies trying to succeed in business, increase their retainers and keep ‘bringing home the bacon’. Are You Producing Enough Sales-Ready-Leads for your clients? Brilliant marketing campaigns will attract many leads to your client’s website. But how many of them are sales ready? One touch…
3 Creative Ways One Marketing Agency Keeps Bringing Home the Bacon Times are tough for Marketing Agencies trying to succeed in business, increase their retainers and keep ‘bringing home the bacon’. The marketing landscape is constantly changing. Clients are demanding more. Technology is evolving at an unprecedented pace. Closing business while facing these challenges is tough. One…
Strategies for Driving Marketing Agency Client Growth and Retention Marketing Agencies face many challenges not the least is driving marketing agency client growth and retention, attracting new clients and, demonstrating value to the clients they have. With changing customer expectations, the rapid pace of technology and a competitive environment it is difficult to gain and…
Create Contacts from Tradeshow Attendee Spreadsheet with Google Sheets Sales and Marketing contacts that are tied up in spreadsheets are missed opportunities. Spreadsheets of contacts are common – trade-show attendee lists, sales personal contacts, business card databases and countless other sources. Every contact isolated away in a spreadsheet is one less you could be engaging with through your…
Better Campaign Results With Dynamic Landing Pages Dynamic Landing Pages that Convert For marketers that are not satisfied with the results of their online marketing efforts, dynamically adapting landing pages from ActiveDEMAND help significantly improve campaign results. Unlike other landing pages that are static, displaying the same content to every visitor, ActiveDEMAND dynamic landing pages…
Agencies Get More Impact with Call Tracking Clients expect their Marketing Agencies to provide a detailed analysis of advertising campaign results. While marketing agencies typically use web analytics and e-mail metrics to track results often phone calls, perhaps the most critical customer engagement, are overlooked in reporting. Integrated Call Tracking shows which advertising channels work…
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