ActiveDEMAND Marketing Automation Platform
Cost-effective. All-in-one Marketing Automation Platform
ActiveDEMAND is tailored for multi-community operations, seamlessly integrating marketing and sales automation activities to speed up your occupancy growth.
Build Meaningful Connections at Scale.
Automation saves you time. Do more with less.
Our integrated digital marketing automation platform allows you to efficiently manage and scale personalized marketing strategies.
Key features such as smart automated workflows, real-time dynamic content and cloneable templates boost marketing process efficiency, lead to better customer engagement and increased conversion rates.
All the Marketing Automation Tools and Capabilities You Need
Manage and scale personalized marketing efforts to boost efficiency, enhance customer engagement, and increase conversion rates.
From the basics like forms, landing pages and call tracking to multi-community email marketing campaigns, appointment/tour booking, website chat, and dynamic website content creation, ActiveDEMAND stands out among marketing automation platforms by providing all the tools you need and more to help accelerate the customer journey and save you time.
Forms and Landing Pages
Our forms and landing page builder are designed to engage visitors to take the desired action, increasing the likelihood of converting visitors into leads.
This helps senior living operators and marketers efficiently grow their prospect lists and capture marketing qualified leads(MQLs).
Website Chat Virtual Assistant
As a senior living operator, you are in control of the conversation to follow your unique sales process. By using ActiveDEMAND’s powerful workflow builder and chat configuration, YOU control the dialog.
Email Marketing/Drip Campaigns
Build out drip campaigns to handle repetitive marketing and sales sequences. ActiveDEMAND’s block editor makes it easy to build simple or comprehensive drip campaigns including email campaigns, SMS text messages, and more.
Call Tracking
ActiveDEMAND Call Tracking helps marketers understand which campaigns make the phone ring. Easily spin up new tracking phone numbers for marketing campaigns.
Appointment Scheduling
Book meetings right inside your sales team’s calendars, or book tours directly in our Virtua website Chat Assistant! ActiveDEMAND schedulers integrate with Google or Office 365 calendars and automatically reminds the prospect about meeting details.
Campaign Funnel Builder
The ActiveDEMAND Funnel Builder visualizes campaign funnels and maps the collective buyers’ journey™ to show stakeholders how strategies are working.
Designed for Multi-Community Marketing
Build Meaningful Connections at Scale
It is relatively easy to build connections with one family. Answer the questions in a timely fashion, listen, empathize, and ensure you follow up. Things get complicated when building relationships with multiple families for one community brand.
Now try this for dozens of communities. With ActiveDEMAND’s multi-tenant architecture, one of the best marketing automation tools, and a strong contact relationship model you can use automation and personalized engagement to build connections at scale.
ActiveDEMAND makes it easy to market for multiple locations. The ability to clone campaigns, rollup reporting across multiple communities, and onboard new properties fast, means better optimization and efficiency for operators.
With support for contact relationships, you can build custom messages that take into account relationships with children, relatives, or other trusted people involved in the senior living home selection.
ActiveDEMAND’s marketing sequences can automatically follow up on prospects after they fill out a form or engage in some way. Take action on a variety of signals like a phone call in, text in, CRM flag changed, Twitter follow, and so much more. Build your sequence as simple or advanced as you want.
Maximize Insights with Comprehensive Attribution Reporting
Gain Clear Visibility from First Touch to Move-In
ActiveDEMAND provides complete end-to-end attribution reporting, showing exactly which campaigns, actions, and steps generate qualified leads. Deploying a breadth of campaigns across different platforms makes it difficult to measure and report. ActiveDEMAND brings it all together for marketers with marketing funnel automation and digital marketing dashboards so operators can easily see what is working and where to allocate resources.
Dashboard ROI
Build custom dashboards to quickly see what’s working and what’s not. Rollup dashboard data from multiple facilities or just single facilities if you prefer.
Collective attribution reporting
Most platforms only track the actions of the individual potential resident. ActiveDEMAND tracks every interaction from all the people involved in the decision. Senior living operators see the full picture of the collective journey to making a decision.
Community Performance Comparison
ActiveDEMAND’s rollup reports allow you to compare campaign performance across communities. Which communities are booking the most tours? Which communities have the highest social engagement? Review it all from a central dashboard.
Marketing Automation for Senior Living
Effortlessly Target Multiple Communities and Audiences
As the marketing automation software used by thousands of senior living communities ActiveDEMAND understands the importance of marketing automation for senior living. With the ability to market to multiple facilities, residents, and their families with targeted personalized messaging, ActiveDEMAND makes it fast and easy to create branded campaigns, reduce repetitive tasks, save time and money, and know your marketing is working with accurate tracking and reporting tools.
Simplified pricing. Expanded Value
Experience the cost-effective power of ActiveDEMAND, designed for senior living. Save time and money with seamless automation, robust CRM integrations, and dedicated support.
Expert Support and Resources
Our support team of senior living industry experts is dedicated to your success. In addition to our Success Team, we offer a support portal, live chat, educational portal, and a marketplace with a curated collection of templates to help you make the most of ActiveDEMAND.
We Are The Number One Marketing Automation Platform in Senior Living
Over 4000 communities use ActiveDEMAND
Boost Efficiency and Engagement with Automation
Streamline Your Marketing and Increase Conversions
Book a demo today and discover the latest features designed to save time and drive results!