Marketing automation for Senior Living.

ActiveDEMAND was built from the ground up for solving one problem:
Building Trust at Scale.
ActiveDEMAND is a multi-tenant marketing automation platform that allows you to drive occupancy. Whether you have one community, or several hundred, ActiveDEMAND helps you do more with less.

activedemand in over 3500 senior living communities

Single Community

The single community marketer is best for senior living providers who only manage 1 facility.

  • Book facility tours
  • Email automation
  • Call tracking
  • Senior CRM integration

Community Marketer

The multi community marketer supports senior living providers who manage marketing for multiple facilities.

  • Book facility tours
  • Email automation
  • Call tracking
  • Senior CRM integration
  • Rollup reports
  • Template and clone assets between facilities

We Are Trusted By Many

With over 3800 communities using ActiveDEMAND, we are the

#1 Marketing Automation Platform in Senior Living

Building Trust at Scale

It is relatively easy to build trust with one family. Answer the questions in a timely fashion, listen, empathize, and ensure you follow up. Things get complicated if you are working to build trust for 10 families for one community.

Now try this for 100 communities.
With ActiveDEMAND’s multi-tenant architecture and a strong contact relationship model you can use automation and personalised engagement to build trust at scale.

Senior CRM Integration

ActiveDEMAND has native integration with the popular senior living CRMs. Close the loop between marketing and sales.

Multi-Facility Marketing

ActiveDEMAND makes it easy to market for multiple facilities. Clones campaigns, rollup reports for multiple facilities, and onboard new facilities fast.

Book Facility Tours

With built-in appointment scheduling, you can integrate calendars so sales can easily book facility tours and other consultation meetings without needing to play phone tag.

Relationship model

With support for contact relationships, you can build custom messages that take into account relationships with children, relatives, or other trusted people involved in the senior living home selection.

Book A Live Demonstration

We Integrate With Your CRM

If your sales tools cannot talk to your marketing tools, how can you ever get sales and marketing alignment? ActiveDEMAND takes CRM integrations seriously.

Salesforce
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Sherpa Integration
Salesforce
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Visualize your marketing impact

See which campaigns are driving new leads and business. ActiveDEMAND makes it easy to perform reporting for senior living. Rapidly deploy campaigns across facilities, compare the performance.

Get a free 2 week trial
ActiveDEMAND Agency Reporter Package

All the Marketing Automation Features You Want

“Yeah, it does that too”

Call tracking

With ActiveDEMAND, you can easily add a call tracking number to any online or offline campaign. You can have calls automatically recorded, transcribed, and posted to the CRM too.

Web Forms

ActiveDEMAND includes a powerful online form builder. Generate single or multi-page forms and create after-form automation to automatically handle responses.

Drip campaigns

Build out drip campaigns to handle repetitive marketing and sales sequences. ActiveDEMAND’s block editor makes it easy to build simple or comprehensive drip campaigns including email, SMS text messages, and more.

Landing Pages

Need to whip up a quick landing page? It’s easy to create them in ActiveDEMAND. Build out that perfect landing page for a new PPC campaign, test out a promotion, or more with our easy to use landing page builder.

Marketing Reporting for Senior Living

Get better reporting on the metrics that matter to the business

Dashboard ROI

Build custom dashboards to quickly see what’s working and what’s not. Rollup dashboards data from multiple facilities or just single facilities if you prefer.

Detailed engagement reporting

While Google Analytics tells you someone has taken an action, ActiveDEMAND tells you exactly what each prospect did, and when and automatically incorporates that into a full contact history. Super handy if you need proof of a persona, user journey, or to highlight a big win.

Community Performance Comparison

ActiveDEMAND’s rollup reports allow you to compare campaign performance across communities. Which communities are booking the most tours? Which communities have the highest social engagement? Review it all from a central dashboard.

Scheduled reports

Stop wasting time copying and pasting from one platform to the other. Schedule an email report to be sent out once a week, once a month, etc and hit your reporting deadline every time.

Get your 2-week free trial

Do more marketing with less

ActiveDEMAND integrates with all the common Senior Living marketing and sales platforms.

ActiveDEMAND integrates with senior living marketing and sales platforms

Get Your 2-Week Free Trial of ActiveDEMAND Senior Living

Get everything you need to manage a single or multiple senior living communities. ActiveDEMAND makes it easy to market with campaign cloning, roll-up reports, senior CRM integration, and fast onboarding.

With ActiveDEMAND:

  • Get native CRM integration
  • Multi-facility marketing
  • Built-in appointment scheduling
  • Contact relationship support
  • Detailed engagement reporting

Want more information about choosing a marketing automation platform for senior living? Download our whitepaper, A Checklist for choosing a Senior Living Marketing Automation Platform.

Sherpa Case Study

“Because both companies have a customer-centric focus, there is a high level of sales and marketing alignment through this integration that not only provides our sales consultants with key prospect insights, it also gives them the tools to ensure that each customer receives the level of communication engagement they need.”

Alex Fisher, Sherpa
Learn more about the Sherpa+ActiveDEMAND integration

GlynnDevins Case Study

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“Scaling multiple clients with ActiveDEMAND’s account/sub-account structure has been key. We use linked templates from parent accounts to child accounts so we can scale changes while still reflecting individual accounts. We can deploy marketing at scale yet still reflect individual communities at an affordable price.” Read the case study.

Kyle Crocker, Linkmedia 360 a GlynnDevins company

Priced Right

Pricing

  • Unlimited Emails
  • Unlimited Landing Pages
  • Relationship model
Free 2 week trial