10 Call Tracking Secrets Used by Marketing Agencies
Today, call tracking is more than just counting leads. It is the gateway to improved customer service, attribution to advertising success, and integrated marketing across multiple platforms. Marketing targeted at mobile users is bigger than ever yet very few marketers are equipped to be able to measure and optimize incoming calls as a result of marketing efforts.
Those organizations who are tracking incoming calls are definitely headed in the right direction. Tracking calls is a great start however there is a lot more to the ‘science’ of driving qualified leads through incoming phone calls.
To help digital marketing agencies, small businesses and other organizations get the most out of their marketing efforts, here are 10 secrets best-in-class digital marketing agencies are using…

How to Adopt Marketing Automation as an Agency
So as an agency where do you begin? How do you implement a digital marketing agency solution? We have a white paper and it outlines:
- What marketing automation brings to the table
- How to deploy it first for your agency
- Options on billing clients for marketing automation
- New service lanes that you can add through use of this technology

