Small Business Marketing Automation Software

Email Marketing Included

Small Business Marketing Automation Software

Look no further… here is small business email marketing software that is extremely powerful and loved by both professional marketers and new marketers alike. Connect with prospects, execute customer retention campaigns and keep people up-to-date. Everything you need to create, send and track email campaigns in one place.

Small Business Marketing Automation Software

Create

Create professional e-mails easily using a powerful drag and drop interface. Choose from built in templates and apply your custom brand.

Email Marketing

Connect

Manage your marketing contacts in one place. Segment your contacts into lists for more effective campaigns.

Schedule Email

Schedule

Schedule your e-mails to send when and where you want

Email Tracking

Measure

Track e-mail opens, clicks, unsubscribes, Call-To-Action conversions and more with real-time reporting

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Simplify Social Media Marketing

Small businesses can benefit from implementing an effective social media marketing plan. Maximize your reach and reduce your effort by having all of your social media marketing activity in one place. Consolidated social media marketing enables you to optimize all aspects of your social campaigns and track results.

Consolidate

Consolidate

ActiveDEMAND gives you a central place to manage your popular social media campaigns including Twitter, Facebook & LinkedIn

Create Posts Dynamically

Create Posts Dynamically

ActiveDEMAND can automatically generate social media posts for you. Posts include dynamic graphics, auto hashtags, comments and more.

Schedule posts

Schedule

Schedule posts to optimize viewing times and engagement effectiveness.

Measure Engagement

Measure Engagement

Measure and report on which social media channels work best for you.

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Phone Call Tracking

Call tracking isn’t just about accurately measuring online and offline campaign performance – it’s also about running a more efficient businesses. With call tracking, calls can be directed to specific departments and even to specific sales people – automagically.

Call Tracking

One

Select a local or toll free phone number from a pool and assign it to your campaign. You can use different numbers for different advertising mediums.

Phone Call Tracking

Two

Deploy your campaign and watch the phone calls come in.

Marketing Campaign Tracking

Three

Calls are then forwarded, without delay, to your sales, support or other department or even to a specific sales person.

Telephone Tracking

Four

A detailed call report is available in real-time which can include referring sources, web pages visited, etc. An automated email can be configured.

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enhanced

Build Awesome Landing Pages

Support your email marketing efforts with landing pages made to convert. With responsive call-to-action landing pages you can be confident they will look great on desktops, tablets, phones and more. Having the right content displayed to the right contact ensures your campaigns are always successful.

Landing Pages
 

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Nurture Campaigns

Sometimes prospects are not quite ready to buy and need a bit more information. Wouldn’t you want those messages to be supplied automatically? ActiveDEMAND’s nurture marketing enables you to target a specific message to specific people to keep them engaged with your brand.

Nurture Campaigns

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Dashboard Reporting

ActiveDEMAND Small Business Marketing Automation Software has a full set of reporting and visualization tools that allow you to visualize your campaign effectiveness like never before. Unlike Google Analytics, ActiveDEMAND will tell you who is doing it and where they are.

Dashboard Reporting

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Dynamic Website Content

What sets ActiveDEMAND Small Business Marketing Automation Software apart from other online marketing applications is the ability to dynamically adapt your website and landing pages with dynamaic web content. Instead of building and optimizing your website for a single buyer profile, ActiveDEMAND allows you to dynamically adapt your website and landing pages in real time!
Behavioural based segmentation has never been so easy!

Dynamically Optimized For
Google-AdWords

Dynamic Website Content

Web Page Adapting To Keyword Search

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Visualize Your Marketing Impact

Unlike other marketing applications, ActiveDEMAND Small Business Marketing Automation Software has a full set of reporting and visualization tools that allow you visualize your campaign effectiveness like never before. Understanding who is responding to your marketing efforts is indeed important; understanding where your prospects are now is a missing element in most email marketing products.

Email Visualization Map

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Built In Appointment Scheduling Software

The ActiveDEMAND Small Business Marketing Automation package helps you manage meetings with prospects. Replace your ‘Contact Us’ form with a fully automated appointment scheduing system!

Appointment Scheduling

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Compatible with all Popular Devices

Deliverability is key to successful email marketing. ActiveDEMAND Small Business Marketer provides you with a library of professional templates. Each template is rigorously tested to ensure it is compatible with all popular browsers so you can be sure your campaign looks good no matter who is looking at it.

Responsive Emails

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Scalable Integrated Marketing Platform

The ActiveDEMAND Small Business Marketing Automation package is part of a complete integrated marketing platform solution for business. As your business grows, so does ActiveDEMAND. Brand management, event marketing, website tracking, lead scoring, resource paywalls, web forms and ecommerce integration are just a few features that make ActiveDEMAND ideal for small business.

5-star   Reviews by G2 Crowd

"ActiveDEMAND is a true partner to DTE. We have enjoyed working with them for the last year. They have made very positive recommendations in our marketing efforts and have helped us grow our business. Their software platform is easy to use and intuitive. I enjoy working with their staff and learning from them."

Kelly H., Information Technology Manager at DTE

5-star   Reviews by TrustRadius

"We've been able to position our product line better by creating webinars, resource documents, blog postings. This has helped to convey to our customers that we really are knowledgeable and experienced."

Kelly H., Information Technology Manager at DTE

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Feature Rich Capabilities

Optimize your email campaigns using ActiveDEMAND A/B testing features. With A/B testing you'll test different versions of your email campaign. It may be as something as simple as a subject line, an image, body copy or something else. Create multiple versions and let ActiveDEMAND tell you which one performs the best.

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With ActiveDEMAND’s plugin for WordPress, rich user data is collected that can be used in targeted marketing campaigns including email promotions, drip campaigns and more, helping to turn an ordinary WordPress website into a powerful marketing tool.

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ActiveDEMAND Advanced Campaign Goals allows you to set goals that fit you. Track whether your marketing campaigns are succeeding in attracting prospects and generating leads. Marketing objectives define what you want to accomplish through your marketing activities. ActiveDEMAND makes setting and measuring goals simple.

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ActiveDEMAND is a full featured appointment scheduling software package. Link to your calendars, drive leads ... book an appointment is truly the new contact us form!

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Automated Calling, despite all of its negative connotations, is an effective way to communicate when done right and that is where ActiveDEMAND comes in. With automated calling you can communicate the right message to the right person at the right time.

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ActiveDEMAND Call Redirect routes your incoming calls to the right person automatically. No longer do prospects need to wait on-hold or navigate IVRs. With ActiveDEMAND they are directed to the person they need to speak with – instantly.

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DNI, also known as Dynamic Number Insertion, is the best way to track a websites ability to generate lead quality phone calls. ActiveDEMAND takes the guesswork out of knowing how many phone numbers you need to include in your DNI pool. Using proprietary algorithms, ActiveDEMAND will determine the optimal amount of call tracking numbers. Don’t overspend on numbers you don’t need.

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Easily configured and personalized with your brand, ActiveDEMAND Autoresponders streamline your marketing efforts by automatically following up with prospects – building relationships, saving you time, and growing your business. No knowledge of HTML or CSS code necessary!

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Consistency in your marketing communications whether it be email campaigns, landing pages, webinar, social media posts, or others mediums, is key to building a strong brand. ActiveDEMAND’s brand manager makes it easy.

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While the process of recording and listening to recorded incoming telephone calls is not new, with ActiveDEMAND Call Tracking, recording incoming phone calls doesn’t get any easier. Simply check the “record incoming calls” and you’re all set. In an instant you are set up to record calls – improving you communication with clients and staff.

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With ActiveDEMAND Call Tracking you will see exactly what incoming calls are occurring as a result of your marketing campaigns. Track calls from any campaign; PPC, SEO, social media, display, ad media and even offline advertising. ActiveDEMAND makes it easy set-up a tracked number for any campaign.

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With call tracking analytics, agencies can white label client reports that provide call tracking details including leads generated from a specific campaign, calls broken down by region, department, and sales person as well as full attribution reporting. ActiveDEMAND shows you exactly what is working and where to improve.

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ActiveDEMAND Call Tracking is used on both a local and global level. Whether you're doing business in select cities, across the country or around the world, we have you covered. We already support locations worldwide and we're adding more every month.

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While it’s still considered the most popular analytics tool, Google Analytics does not automatically collect and analyze telephone calls associated with a specific marketing campaign. To evaluate the effectiveness of a marketing initiative, it’s vital to encompass call tracking information... that's where ActiveDEMAND comes in to play. With ActiveDEMAND call tracking when a number associated with a marketing campaign is dialed the data is automatically recorded in Google Analytics.

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CallForensics™ takes the already robust ActiveDEMAND Call Tracking platform to the next level. Unlike other call tracking solutions that just count calls, ActiveDEMAND CallForensics™ analyzes conversations that happen on the call. The enhanced call tracking conversation analysis capabilities automate the process of categorizing and scoring calls based on the purpose of the call, what was discussed during the call, and what products and next steps were discussed during the call.

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Get customer behavior insights beyond simple clicks with campaign and keyword level call tracking. Get the advantage on competitors by attributing inbound calls back to specific keywords, Pay-Per-Click ads, and web pages to their marketing source.

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With ActiveDEMAND Campaign Management, access and edit email campaigns, landing pages, social media, pay per click ads, call tracking, real-time reporting, and more – all within one robust tool.

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Online campaigns can be complicated with extensive workflows. Building these complex campaigns can eat up large amounts of time. Streamline your workflow with ActiveDEMAND campaign templates that will automatically update to the brand and personalize to each new campaign.

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ActiveDEMAND fully-customizable campaign variables personalize one-to-one customer conversation and create better opportunities for conversion and greater customer retention.

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ActiveDEMAND Click-to-Call is simple to add to any website. The click-to-call capability enables web visitors to simply enter their phone number and click a button to connect with a live person. There is no waiting for a call-back so leads stay fresh.

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ActiveDEMAND’s country specific number insertion enables marketers to advertise country specific phone numbers on their website. International companies appearing to have a local presence in regions throughout the world significantly increases their ability to business in specific countries.

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ActiveDEMAND CRO (Conversion Rate Optimization) is all about displaying the right message to the right person. Whether it’s an email, popup or webpage smart block, ActiveDEMAND helps you deliver the right message.

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ActiveDEMAND provides a powerful custom workflow interface that enable marketers to drag, drop and connect decision steps and action steps to create simple and complex automated campaigns. Marketers don’t adapt to ActiveDEMAND, rather, ActiveDEMAND adapts to marketers and enables them to create the campaigns they want.

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ActiveDEMAND Drip Campaigns make maintaining customer relationships and nurturing prospects to close sales easy. Using the ActiveDEMAND simple drag and drop editor, anyone can create a Drip Campaign, saving time and money. Once activated, the Drip Campaign is automated, marketing your brand and business to your client base or prospects at the moment they are most receptive.

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ActiveDEMAND Dynamic Email Content is all about displaying the right message to the right person. Whether it’s an email, popup or webpage smart block, ActiveDEMAND helps you deliver the right message.

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ActiveDEMAND gives you the power to determine what images are displayed in an email based upon open data resulting in a lift in email engagements and more successful outcome from your existing email contact list.

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With Dynamic Number Insertion, when a user visits your website, the telephone number on your website will dynamically change and be associated with their session. Track and collect specific data such as pages visited, their name, location, and more!

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Many email marketing applications only provide the features needed to create and send email campaigns. With ActiveDEMAND email marketing features, users get all the tools needed to make their email campaign successful including landing page wizards, call tracking numbers, web forms and more.

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With an ActiveDEMAND eNewsletter campaign, easily nurture and maintain relationships with your current customer or client base. Stay top-of-mind by offering valuable information, special offers and promotions to your highly targeted audience. eNewsletters communicate directly to your customers and deliver your brand straight to their in-box.

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For companies, coordinators, event managers and marketers who organize events but struggle when it comes to marketing the event, ActiveDEMAND is the answer. Whether your event is online or on-site, target contacts with email marketing, landing pages, social media, website smart objects and more to build awareness.

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ActiveDEMAND takes popup ads to another level while keeping it simple to manage and deploy. Marketers have complete control over the popup conditions, animation, close conditions, style and layout.

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ActiveDEMAND is more than just a tool used to post to your Facebook account, the platform helps generate content for you while tracking the performance of your social media efforts as they relate to your business goals.

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Form Captcha is like having a bouncer for your business, deciding who to let in. Without Form Captcha, spam wastes your time chasing fake leads. ActiveDEMAND Form Captcha keeps the bots out of your leads ensuring the registrations that come through are actual requests by people looking to do business.

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ActiveDEMAND Geo-IP Based Automated Call Routing gets your incoming calls routed to the right person in the right region automatically. Incoming calls can be directed to a specific person, a shared phone number or to a group of numbers where the first person to answer the call gets the opportunity. It’s up to you.

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With call tracking analytics, agencies can white label client reports that provide call tracking details including leads generated from a specific campaign, calls broken down by region, department, and sales person as well as full attribution reporting. ActiveDEMAND shows you exactly what is working and where to improve.

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"Press 1 for sales", "Press 2 for marketing"... and so on. If this sounds familiar then you know what an Interactive Voice Response (IVR) system is. With ActiveDEMAND, you'll easily configure an IVR with a free call tracking account. Why would you want to? It's proven that IVRs get the 'right' phone to ring. Get customers and prospects connected to the right person or department quickly. ActiveDEMAND IVRs are very versatile and accommodate multiple office locations as well as help businesses build a local presence anywhere in the world.

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Unlike other landing page applications that only create a fixed size landing page, ActiveDEMAND’s landing pages are fully responsive. This means your landing page looks great on a computer, tablet, smart phone and other devices.

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ActiveDEMAND has partnered with Olark live chat software to enhance your website users experience with it comes to live chat for websites. All chats are logged in ActiveDEMAND and so you can create autoresponders, drip campaigns and other workflows triggered from live chats.

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ActiveDEMAND Call Tracking enables marketers to register a local or toll free tracking number within a few clicks of a mouse. In less than one minute you can set up a tracked number for your next online or offline campaign.

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Deploying a breadth of campaigns across different platforms makes it difficult to measure and report. The ActiveDEMAND platform is built around attribution reporting and brings it all together for marketers so they can easily see what is working and report business results to agency clients.

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ActiveDEMAND microsites don’t require marketers to seek out additional web servers or hire web developers. ActiveDEMAND provides marketers with a complete microsite solution. Creating a microsite for lead generation, marketing campaigns, competitions, product launches and more has never been easier.

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Optimize your email campaigns using ActiveDEMAND multivariate testing features. With multivariate testing you'll test different versions of your email campaign. It may be as something as simple as a subject line, an image, body copy or something else. Create multiple versions and let ActiveDEMAND tell you which one performs the best.

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ActiveDEMAND provides a three step wizard that includes a template library to help you make great looking eNewsletters. Or create from scratch and add content blocks including text blocks, images, buttons, lines, separators, and dynamic fields. You don’t need to be a programmer to make great looking eNewsletters.

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ActiveDEMAND Sales Email Tracking software is a tool that enables you to send emails using your own email software and reports back to you the activity of the recipient. Enhance your sales and marketing activity by knowing who is engaging with you and what their interests are. No extra software or applications are required and it works with all email clients.

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ActiveDEMAND’s Phone Call Transcription capabilities is part of a complete call tracking platform that includes conversation analysis through CallForensics™, call routing, call recording, whisper messages, and deep analytics.

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Now integrating seamlessly with Pipedrive to synergize a formidable marketing and sales “power platform,” ActiveDEMAND opens the doors for managers and users of the Pipedrive CRM so that they may supercharge the application. What’s more, just like Pipedrive itself, ActiveDEMAND has been optimized for small and medium-sized businesses.

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ActiveDEMAND Call Tracking allows marketers to port (aka transfer) their existing phone numbers into the ActiveDEMAND platform. For those that have deployed marketing campaigns and want to begin tracking incoming call performance, ActiveDEMAND makes it easy.

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ActiveDEMAND integrates seamlessly with many third party applications including CRMs, ecommerce, forms, payment processers, social platforms, surveys, accounting and billing applications, file management and lots more. ActiveDEMAND becomes you single marketing automation platform that work’s with the rest of your business.

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Traditionally, targeted marketing campaigns created and maintaining lists of contacts that meet specific attributes. With ActiveDEMAND predicative personalization peoples interests are mapped automatically to the content you offer. Deliver more effective content and save an enormous amount of time not building lists.

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No longer do marketers need to struggle with the question of what day and time to execute an email campaign. ActiveDEMAND Predictive Send takes the guesswork out of email delivery times and automatically optimizes the process for the best results. What’s more, Predictive Send increases the open rate, click-through rate and conversion rate.

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ActiveDEMAND’s SMS/Text Messaging capability gives marketers a reliable method with a high exposure factor to get in-front of people with their brand, products and services. ActiveDEMAND makes it easy to set-up and execute SMS campaigns that drive conversions.

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ActiveDEMAND enables marketers to manage their social media posts from one platform and goes further to show you how your social media marketing is impacting your business. Know exactly what is driving conversions and sales ready leads.

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Now included in the ActiveDEMAND Call Tracking package is the Softphone capability, allowing ActiveDEMAND users to easily make outgoing calls to any contact. With full tracking metrics, the Softphone feature is a great tool for sales teams to improve their telephone selling skills.

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Optimize your email campaigns using ActiveDEMAND split testing features. With split testing you'll test different versions of your email campaign. It may be as something as simple as a subject line, an image, body copy or something else. Create multiple versions and let ActiveDEMAND tell you which one performs the best.

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Do you want to know how your Twitter marketing is turning into real business opportunities? ActiveDEMAND is the answer. ActiveDEMAND does more than help you manage you Twitter feed, it also includes tracking so you know what "tweets" are driving people to your campaigns and who is converting. Your boss is going to love your Twitter attribution reports from ActiveDEMAND.

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Unruly web links are difficult to manage. They are not easy to share within emails, web pages, or social media. And forget trying to write it down. The ActiveDEMAND URL Shortener ensures links are aesthetically pleasing, easy to manage, and most important – accurate.

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ActiveDEMAND’s Visitor Timeline provides cross-channel marketing attribution across display, social, paid search, phone calls, email and more. The ability to see a visitor's entire path through your website, social posts and phone calls brings a whole new level of visibility into marketing analytics.

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Now included in the ActiveDEMAND Call Tracking package is a VOIP phone capability, allowing ActiveDEMAND users to easily make outgoing calls to any contact. With full tracking metrics, the VOIP phone feature is a great tool for sales teams to improve their telephone selling skills.

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Build Online Web Forms for contact pages, support tickets, surveys, event registration, resource downloads and more. ActiveDEMAND’s Online Web Form Builder makes it easy to add and edit fields, manage and update forms to your website.

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ActiveDEMAND takes the stress out of creating company branded landing pages for your campaigns. Whether you are experienced working with code or completely new to building web pages, ActiveDEMAND’s interface is flexible to accommodate all level of users. .

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Whisper messages are a great way to immediately find out which marketing campaign initiated a phone call, and help your sales people be prepared to engage with every caller…even before the call starts. This powerful knowledge gives you real-time feedback - telling you which marketing campaign your call is coming from.

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ActiveDEMAND integrates seamlessly with Zapier which means you have access to over 500 different applications. Using Zapier you can easily share data automatically between your favorite applications. For example, add Outlook or Gmail contacts automatically to your ActiveDEMAND marketing contact database.

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Priced for Small Business

Starting at

69

per month*

Unlimited Emails • Unlimited Landing Pages • Unlimited Form Submits • Unlimited Image Hosting

*Annual contract. Taxes not included. Phone call tracking service fees not included.

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