ActiveDEMAND Integration with Facebook Ads

Better Meta Ads Conversion Tracking. Better Meta Ads Results.

ActiveDEMAND Landing Pages work extremely well with Facebook Ads, Facebook Custom Audience, and offline conversion tracking.

ActiveDEMAND is the ultimate conversion tracking platform, including tours and move-in results. It automatically adapts based on Facebook Ad conversions, improving your PPC campaign performance.

Integrating Facebook Ads Conversions

The main benefits

Better Conversion Results

ActiveDEMAND provides clearer and more accurate conversion data from Facebook Ads by tracking phone calls, form submissions, appointments, webinar registrations, and more, giving you a complete picture of your conversions.

Improve Prospect Targeting and PPC ROI

ActiveDEMAND accurately identifies where a prospect is in the buyer’s journey. You can then expose contact lists to Facebook Ads to target prospects according to their stage in the buyer’s journey, and then track whether the ad clicks lead to move-ins.

Better Conversion Data

for Facebook Ads

Better Conversion Attribution

ActiveDEMAND provides accurate conversion attribution on Facebook Ads. The platform tracks when a form submission associated with a Facebook ad has resulted in a qualified conversion and what that conversion was, resulting in better attribution and reporting.

Offline Conversions

ActiveDEMAND can track conversions initiated by Facebook Ads using Facebook Lead Ad Form information. Directly tie ad clicks to tours and move-in events, so Facebook Custom Audience lists are better targeted to your communities and generate better results.

Automatic List Management

ActiveDEMAND offers powerful contact list rules to precisely target personas, users who are interested in a particular community, and more. Collecting conversion data builds your perfect target list that is automatically updated to your Facebook Ads Facebook Custom Audience list.

Buyers Journey Tracking

Different Facebook Ads direct to different Facebook Lead Forms, which ActiveDEMAND can track and trigger the appropriate campaign or workflow. This enables better targeting for users where you can swap in different CTA’s based on what you want the prospect to do next.

Targeting Based on Their Buyer’s Journey.

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