Collective Buyers’ Journey Attribution™
Many Decision Makers. One Combined Family Attribution Path.
Get a complete view of every decision-maker’s journey, solving the limitations of traditional single-customer tracking in senior living.
Explore the benefits of multi-contact tracking with Collective Buyers’ Journey Attribution and then book a demo. We’ll show you how to get actionable insights for precise strategic decisions.
Data Driven Decisions with Complete Journey Insights
The Main Benefits
Complete Collective Journey Tracking
Capture every interaction across the prospect and their family’s decision-making process, addressing traditional attribution challenges.
Multi-Contact Attribution
Attribute every interaction and conversion across all related contacts, ensuring a complete understanding of the buying process.
Influencer and Family Member Insights
Identify and understand the roles of all family members and caregivers, tailoring strategies to encourage final decisions.
Actionable Marketing Insights
Leverage precise insights to optimize marketing strategies that effectively generate leads, tours, and move-ins.
Comprehensive Customer Journey Mapping
Track every individual’s journey—from anonymous visitor to lead, tour, deposit, and move-in. ActiveDEMAND captures every interaction across channels and contacts, providing comprehensive individual lead tracking to help you understand every touchpoint that drives engagement and conversions.
Deep Relationship Insights
ActiveDEMAND tracks the individual journeys of prospects, influencers, and family members, combining them into a comprehensive view of the entire decision-making process. By connecting touchpoints across individuals, the platform reveals which actions and interactions ultimately drive key decisions, delivering true collective buyer attribution for every prospect.
Unparalleled CRM Integration for Senior Living
ActiveDEMAND’s seamless integration with senior living CRMs offers unmatched closed-loop attribution. We track every phase of the customer journey, including the vital initial interactions before a prospect becomes a lead, to the move-in, and beyond.
Actionable Insights for Decision Makers
ActiveDEMAND is the only platform that delivers true collective data attribution by combining individual journeys, family interactions, and CRM
data. This approach shows which touchpoints drive leads, tours, deposits, and move-ins. Every piece of data is clear and actionable, helping you make informed strategic decisions.
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