ActiveDEMAND Intelligence (ADI)

AI Assistance That Delivers Better Outcomes with Less Effort

ActiveDEMAND Intelligence, or ADI, is built into ActiveDEMAND to help your team respond faster and work more efficiently.

From calls and chats to campaigns and reporting, ADI helps you move quickly and turn more interest into tours.

AI for Senior Living Marketing

Elevate Community Engagement, Simplify Brand Management

Community First Marketing and Branding

Senior Living prospects choosing a community are making very personal decisions. ActiveDEMAND’s multi-tiered infrastructure means each community is independent with unique branding, social channels, content, and personalized marketing. Senior Living operators can; deploy and manage marketing automation campaigns, track prospect data attribution, and report on CRM supplied tour and move-in results, across all the communities from a single, centralized platform. Community First personalized marketing with operator-level scalability.

What Is ActiveDEMAND Intelligence?

ActiveDEMAND Intelligence is built-in AI support that works across your marketing system.

ADI is always available to give families the help they need. It also assists your team in completing marketing tasks more quickly and easily. 

It works alongside your team by shortening the time between ideas and actions. Ask ADI for recommendations. Approve the plan. Watch ADI do the work!

How ADI Helps You Team Drive Occupancy

ActiveDEMAND Intelligence supports your team with methods designed to help reduce marketing effort, while still keeping you in control.

ADI Community Agent

24/7 Community Specific Assistance

The ADI Community Agent interacts directly with families through virtual web chat and live voice agents. When someone visits your site or calls your community, they want answers right away. Your Community Agent helps provide answers using community-specific information and learns from every prospect engagement.

It can respond to common questions, gather important details, and help guide families toward booking a tour. This immediate engagement helps families feel supported while giving your team better information for meaningful follow-up.

ADI Marketing Assistant

Use Natural Language to Execute Tasks

Ask ADI works inside your marketing platform to help your team complete everyday tasks more easily. Instead of navigating multiple menus or building complicated filters, your team can describe what they want to accomplish in plain language.

Whether it’s building a campaign, adjusting an audience, creating a list, or finding a report, when you describe what you want to build or change, ADI prepares the structure and presents it for your approval. Nothing changes without your review. The result is less repetitive work and more time for conversations that matter.

Better Outcomes with Less Effort

ADI ActiveDEMAND Intelligence is designed to improve results while reducing effort. Here’s what that means for your community.

Your Data Stays in Your Community

ADI uses private, sandboxed agents that operate within ActiveDEMAND’s infrastructure. This means ADI is designed to address regulatory and compliance concerns.

Personal Engagement At All Times

No missed calls. No unanswered chats. No after-hours gaps.

ADI ensures prospects receive immediate responses across phone and webchat. Providing full-time, informed engagement keeps interest active and increases the likelihood that conversations move toward tours and move-ins.

Work More Naturally

Describe the audience you want. Ask for the report you need. Respond the moment a family reaches out. Ask ADI aligns with how your team already thinks and works, reducing unnecessary steps without changing your process.

From Idea to Action Faster

Even when using templates, small tasks add up. Building lists, finding reports, adjusting campaigns, and updating workflows take time. ADI helps shorten those tasks, so your team can focus on conversations instead of configuration.

Community Agentic AI

ADI as an AI Helping Hand

ADI assists with repetitive tasks like answering common questions, building follow-up lists, and qualifying inbound calls. Your team spends less time on setup and more time on meaningful conversations.

Stay in Control

You remain in charge of strategy, messaging, approvals, and final decisions. ADI supports execution, but your team always has the final say.

AI for Senior Living Marketing

Built for Senior Living. Designed for Control.

AI can feel overwhelming, especially in senior living, where trust, accuracy, and brand consistency matter. ADI is built to support your team using your community content and data, while keeping approvals, oversight, and decision-making exactly where they belong, with you.

All data remains within your ActiveDEMAND account. Your content stays yours. Your messaging remains consistent across communities. You stay in control of:

Senior Living Community Marketing Automation

ActiveDEMAND is the marketing automation software used by thousands of senior living communities. With the ability to market to multiple communities, residents, and their families with targeted personalized messaging, ActiveDEMAND makes it fast and easy to create branded campaigns, reduce repetitive tasks, save time and money, and know your marketing is working with accurate tracking and reporting.

Simplified Pricing. Expanded Value.

Experience the cost-effective power of ActiveDEMAND, designed for senior living. Save time and money with seamless automation, robust CRM integrations, and dedicated support.

We Are Trusted By Many

Marketing Automation Platform in Senior Living

Over 4000 communities using ActiveDEMAND

See How Ask ADI Supports Your Team

Less effort. Better results.

Discover how built-in AI can reduce manual work, accelerate engagement, and support occupancy goals, while keeping you fully in control.

FAQs

ActiveDEMAND Intelligence (ADI) is built-in AI designed specifically for senior living marketing and sales teams. It helps you respond to families faster, build campaigns more easily, automate repetitive tasks, and engage prospects through web chat and voice. ADI supports your team without replacing it, and you remain in control of all decisions and approvals.

Ask ADI helps marketing teams complete everyday tasks using simple, natural language. Instead of navigating complex filters or multiple menus, you can describe what you want to do, such as building a campaign or finding a report, and Ask ADI helps set it up. This saves time and reduces manual work while keeping your team in control.

Yes. All data remains within your ActiveDEMAND account. ADI uses your community’s content and information rather than pulling answers from generic web sources. Your messaging, brand voice, and approvals stay in your hands. Nothing is changed or sent without your review.

No. ADI is designed to understand normal, everyday language. You can type or speak what you want to accomplish, and ADI helps set it up for you. You stay in control and approve any updates before they go live.