Difference Between Personalization and Hyper-personalization
Are you using Personalization? Every business owner understands the importance of personalization. People are more [...]
5 Reasons Your Marketing Needs Specialized Automation
How Specialized Automation Improves Return on Investment Most businesses today are utilizing some degree of [...]
Automated Behavioral Segmentation: Personalized in Real Time
The Benefit of Automated Behavioral Segmentation: Personalization in Real Time Behavioral segmentation categorizes prospects in [...]
The Differences Between Behavioral Segmentation and Audience Segments
The Differences Between Behavioral Segmentation and Audience Segments Behavior-based marketing tactics are commonly broken down [...]
Three Ways to Improve Personalized Marketing
Three Ways to Improve Personalized Marketing We are living in the era of marketing personalization. [...]
GEOIP-Based Segmentation for Targeted Marketing
GEOIP-Based Segmentation for Targeted Marketing Segmentation is a very important element in marketing and personalization. [...]