Difference Between Personalization and Hyper-personalization
Are you using Personalization? Every business owner understands the importance of personalization. People are more [...]
5 Reasons Your Marketing Needs Specialized Automation
How Specialized Automation Improves Return on Investment Most businesses today are utilizing some degree of [...]
Beyond Responsive Web Design to Adaptive Web Design
The Benefits of Adaptive Web Design Based on Google’s recommendations, marketers already know the benefits [...]
Content Automation is the Future of Content Creation
Why Agencies Should be Using Content Automation Content marketing is a well-established pillar of marketing, [...]
The Importance of Understanding the Difference Between Personalization, Segmentation and Individualization
Learn the Difference Between Personalization, Segmentation and Individualization The word “personalization” is thrown around quite [...]
Automated Behavioral Segmentation: Personalized in Real Time
The Benefit of Automated Behavioral Segmentation: Personalization in Real Time Behavioral segmentation categorizes prospects in [...]