The Differences Between Behavioral Segmentation and Audience Segments
The Differences Between Behavioral Segmentation and Audience Segments Behavior-based marketing tactics are commonly broken down [...]
Three Ways to Improve Personalized Marketing
Three Ways to Improve Personalized Marketing We are living in the era of marketing personalization. [...]
GEOIP-Based Segmentation for Targeted Marketing
GEOIP-Based Segmentation for Targeted Marketing Segmentation is a very important element in marketing and personalization. [...]
Diving Deeper Into Drip Campaign Best Practices
Diving Deeper Into Drip Campaign Best Practices In a previous post, we talked about drip [...]