»Tag: Conversion Optimization

The Power of Real-Time Personalization

By |2017-02-10T02:41:22-06:00March 9th, 2016|Categories: B2B Marketing Zone, Blog|Tags: , , , , , , , , , , |

The Power of Real-Time Personalization It seems all so-called marketing gurus believe they’re utilizing personalization in their tactics…but are they really? To be clear, personalization represents something much [...]

CRO and the Dynamic Content Factor

By |2017-02-10T02:41:23-06:00March 3rd, 2016|Categories: B2B Marketing Zone, Blog|Tags: , , , , , , , , , , , , |

CRO and the Dynamic Content Factor One of Conversion Rate Optimization’s main drivers is personalization of the marketing experience, and one way to accomplish this is through the [...]

Personalization is Trending

By |2017-02-10T02:41:25-06:00March 3rd, 2016|Categories: B2B Marketing Zone, Blog|Tags: , , , , , , , , , , |

Personalization is Trending As a marketer, do you want to be a leader or a follower? Like every other industry, aspiration, dream or realization, you want to be [...]

CRO: It Doesn’t Just End at the Click

By |2017-02-10T02:41:26-06:00February 29th, 2016|Categories: B2B Marketing Zone, Blog|Tags: , , , , , , , , , , |

CRO: It Doesn’t Just End at the Click To wring the true value out of Conversion Rate Optimization, smart marketers follow the attribution trail from the initial contact [...]

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