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The Importance of Understanding the Difference Between Personalization, Segmentation and Individualization

By |2017-02-10T02:40:08-06:00January 13th, 2017|Categories: B2B Marketing Zone, Blog|Tags: , , , , , , , , , , , |

Learn the Difference Between Personalization, Segmentation and Individualization The word “personalization” is thrown around quite [...]

Call Tracking and PPC. Are You Doing it Right?

By |2017-03-22T17:31:48-06:00January 4th, 2017|Categories: B2B Marketing Zone, Blog|Tags: , , , , , , , , , , |

4 Tips to Understand Call Tracking and PPC Most marketers have used or are at [...]

The Importance of Google and Mobile-First Indexing

By |2016-12-28T14:27:26-06:00December 21st, 2016|Categories: B2B Marketing Zone, Blog|Tags: , , , , , , , , |

Google and Mobile-First Indexing: What You Need to Know The majority of Google searchers are [...]

Automated Behavioral Segmentation: Personalized in Real Time

By |2020-08-22T11:35:57-06:00December 2nd, 2016|Categories: B2B Marketing Zone, Blog|Tags: , , , , , , , , , , , , , |

The Benefit of Automated Behavioral Segmentation: Personalization in Real Time Behavioral segmentation categorizes prospects in [...]

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