Software ActiveDEMAND Marketing para Corporaciones

No longer do marketers need to struggle with the question of what day and time to execute an email campaign. ActiveDEMAND Predictive Send takes the guesswork out of email delivery times and automatically optimizes the process for the best results. What’s more, Predictive Send increases the open rate, click-through rate and conversion rate.

Optimize your email campaigns using ActiveDEMAND A/B testing features. With A/B testing you'll test different versions of your email campaign. It may be as something as simple as a subject line, an image, body copy or something else. Create multiple versions and let ActiveDEMAND tell you which one performs the best.

ActiveDEMAND Advanced Campaign Goals allows you to set goals that fit you. Track whether your marketing campaigns are succeeding in attracting prospects and generating leads. Marketing objectives define what you want to accomplish through your marketing activities. ActiveDEMAND makes setting and measuring goals simple.

ActiveDEMAND’s Visitor Timeline provides cross-channel marketing attribution across display, social, paid search, phone calls, email and more. The ability to see a visitor's entire path through your website, social posts and phone calls brings a whole new level of visibility into marketing analytics.

ActiveDEMAND is a full featured appointment scheduling software package. Link to your calendars, drive leads ... book an appointment is truly the new contact us form!

Automated Calling, despite all of its negative connotations, is an effective way to communicate when done right and that is where ActiveDEMAND comes in. With automated calling you can communicate the right message to the right person at the right time.

DNI, also known as Dynamic Number Insertion, is the best way to track a websites ability to generate lead quality phone calls. ActiveDEMAND takes the guesswork out of knowing how many phone numbers you need to include in your DNI pool. Using proprietary algorithms, ActiveDEMAND will determine the optimal amount of call tracking numbers. Don’t overspend on numbers you don’t need.

CallForensics™ takes the already robust ActiveDEMAND Call Tracking platform to the next level. Unlike other call tracking solutions that just count calls, ActiveDEMAND CallForensics™ analyzes conversations that happen on the call. The enhanced call tracking conversation analysis capabilities automate the process of categorizing and scoring calls based on the purpose of the call, what was discussed during the call, and what products and next steps were discussed during the call.

ActiveDEMAND behavioral segmentation helps allows you to better target your prospects with the right contextual message. With behavioral segmentation you’ll see a lift in conversions which means you’re getting more from your existing traffic. Behavior based segmentation has never been easier!

Consistency in your marketing communications whether it be email campaigns, landing pages, webinar, social media posts, or others mediums, is key to building a strong brand. ActiveDEMAND’s brand manager makes it easy.

Calendar Event Integration

While the process of recording and listening to recorded incoming telephone calls is not new, with ActiveDEMAND Call Tracking, recording incoming phone calls doesn’t get any easier. Simply check the “record incoming calls” and you’re all set. In an instant you are set up to record calls – improving you communication with clients and staff.

With ActiveDEMAND Call Tracking you will see exactly what incoming calls are occurring as a result of your marketing campaigns. Track calls from any campaign; PPC, SEO, social media, display, ad media and even offline advertising. ActiveDEMAND makes it easy set-up a tracked number for any campaign.

With call tracking analytics, agencies can white label client reports that provide call tracking details including leads generated from a specific campaign, calls broken down by region, department, and sales person as well as full attribution reporting. ActiveDEMAND shows you exactly what is working and where to improve.

While it’s still considered the most popular analytics tool, Google Analytics does not automatically collect and analyze telephone calls associated with a specific marketing campaign. To evaluate the effectiveness of a marketing initiative, it’s vital to encompass call tracking information... that's where ActiveDEMAND comes in to play. With ActiveDEMAND call tracking when a number associated with a marketing campaign is dialed the data is automatically recorded in Google Analytics.

Get customer behavior insights beyond simple clicks with campaign and keyword level call tracking. Get the advantage on competitors by attributing inbound calls back to specific keywords, Pay-Per-Click ads, and web pages to their marketing source.

ActiveDEMAND fully-customizable campaign variables personalize one-to-one customer conversation and create better opportunities for conversion and greater customer retention.

With ActiveDEMAND Campaign Management, access and edit email campaigns, landing pages, social media, pay per click ads, call tracking, real-time reporting, and more – all within one robust tool.

Online campaigns can be complicated with extensive workflows. Building these complex campaigns can eat up large amounts of time. Streamline your workflow with ActiveDEMAND campaign templates that will automatically update to the brand and personalize to each new campaign.

ActiveDEMAND’s integration with Clearbit Enrichment allows you to update any ActiveDEMAND email contact with over 85 additional actionable data points. ActiveDEMAND’s real-time segmentation and dynamic personalization features fueled by Clearbit data intelligence is a powerful marketing combination.

ActiveDEMAND Click-to-Call is simple to add to any website. The click-to-call capability enables web visitors to simply enter their phone number and click a button to connect with a live person. There is no waiting for a call-back so leads stay fresh.

Marketers produce and publish a lot of content. Making mistakes can negatively impact the brand, erodes trust, and could have a negative impact on the business,  so process is imperative to success. ActiveDEMAND Corporate Marketer and Agency Partner packages have built in content moderation and approval processes.

ActiveDEMAND allows you to drive the right content to the right person based on context. Contextual Personalization drives higher time on site, reduces bounce rates, and lifts conversions. Behaviour based segmentation has never been easier!

ActiveDEMAND has partnered with Crisp live chat software to enhance your website users' experience. All chats are logged in ActiveDEMAND. Trigger autoresponders, drip campaigns and other workflows, from live chats.

ActiveDEMAND delivers leads in real-time to your CRM. More than just adding contacts to your CRM, ActiveDEMAND transfers historical information to help sales teams make better decisions.

ActiveDEMAND CRO (Conversion Rate Optimization) is all about displaying the right message to the right person. Whether it’s an email, popup or webpage smart block, ActiveDEMAND helps you deliver the right message.

With call tracking analytics, agencies can white label client reports that provide call tracking details including leads generated from a specific campaign, calls broken down by region, department, and sales person as well as full attribution reporting. ActiveDEMAND shows you exactly what is working and where to improve.

Deploying a breadth of campaigns across different platforms makes it difficult to measure and report. The ActiveDEMAND platform is built around attribution reporting and brings it all together for marketers so they can easily see what is working and report business results to agency clients.

ActiveDEMAND provides a three step wizard that includes a template library to help you make great looking eNewsletters. Or create from scratch and add content blocks including text blocks, images, buttons, lines, separators, and dynamic fields. You don’t need to be a programmer to make great looking eNewsletters.

ActiveDEMAND takes the stress out of creating company branded landing pages for your campaigns. Whether you are experienced working with code or completely new to building web pages, ActiveDEMAND’s interface is flexible to accommodate all level of users. .

ActiveDEMAND microsites don’t require marketers to seek out additional web servers or hire web developers. ActiveDEMAND provides marketers with a complete microsite solution. Creating a microsite for lead generation, marketing campaigns, competitions, product launches and more has never been easier.

ActiveDEMAND provides a powerful custom workflow interface that enable marketers to drag, drop and connect decision steps and action steps to create simple and complex automated campaigns. Marketers don’t adapt to ActiveDEMAND, rather, ActiveDEMAND adapts to marketers and enables them to create the campaigns they want.

ActiveDEMAND Drip Campaigns make maintaining customer relationships and nurturing prospects to close sales easy. Using the ActiveDEMAND simple drag and drop editor, anyone can create a Drip Campaign, saving time and money. Once activated, the Drip Campaign is automated, marketing your brand and business to your client base or prospects at the moment they are most receptive.

ActiveDEMAND Dynamic Email Content is all about displaying the right message to the right person. Whether it’s an email, popup or webpage smart block, ActiveDEMAND helps you deliver the right message.