Latest updates from ActiveDEMAND.
Navigating the Transition: Strategies for Marketing Agencies in a Cookieless World
This blog post explores strategies for marketing agencies navigating the shift from third-party cookies to first-party data collection, highlighting the importance of tools like visitor tracking and data validation for enhancing personalization and data integrity. Learn how these technologies enable agencies to maintain effective and relevant marketing strategies in a cookieless world.
Celebrating International Women’s Day at ActiveDEMAND
This International Women's Day we're celebrating the incredible women of ActiveDEMAND who innovate, lead, and inspire every single day. Their dedication and talent fuel our success and make our company what it is: a place of growth, innovation, and inclusivity.
Full Exploration of the Most Desired Features of Marketing Automation
This excerpt from "The Ultimate Guide to Automation Implementation: From Most Essential to Most Desired Features in Senior Care" zeroes in on the most coveted marketing automation features among senior living industry peers. Highlighted in this post are the desired features in marketing automation including: automated marketing sequences for personalized engagement, dynamic content for a tailored website experience, and flexible web form building to effectively capture leads.
The Lost Art of Providing True Value in Communications to Seniors: 3 Ways Top-of-the-Funnel Marketing Can Help
Are you tapping into the full potential of top-of-the-funnel marketing to reach out to seniors and their families? It's time to shift focus and provide true value long before a life-altering event occurs.
The Clock Ticks Forward: Embracing Daylight Savings Time with a Smile (and an Extra Cup of Coffee)
As Daylight Savings Time beckons us to spring forward, losing an hour of sleep can lead to more mistakes and grogginess. Discover how embracing automation for your marketing tasks can not only compensate for the time change but also enhance productivity and efficiency.
New and Notable: Updates to ActiveDEMAND in February
Dive into the latest at ActiveDEMAND with our February feature roundup! From navigating Google's shift away from third-party cookies to unveiling new enhancements and tools designed to elevate your marketing strategies, we're here to ensure you stay ahead in the digital marketing game. Discover how our latest updates can transform your marketing efforts and keep you at the forefront of innovation.