Marketing Automation Podcast 12 – Marketing Automation for Financial Institutions
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In Episode 12, Adriel is joined by Greg Selters from LeaderOne. If you were curious about how FI’s can use marketing automation to help with personalization and develop great customer rapport, check out this podcast!
Runtime: 10 Minutes
Written by Eric Murphy
Eric Murphy is the Digital Marketing Manager at ActiveDEMAND. He is responsible for driving the marketing strategy for the ActiveDEMAND integrated marketing platform. He has a strong background in online marketing, communications and working closely with sales teams. For many years Eric was an evangelist and marketer for the industrial communications community through guest articles, maintaining industry blogs and speaking at conferences and other events.