ActiveDEMAND Podcast Episode 20
Subscribe to the podcast:
In Episode 20, Sean Leonard from ActiveDEMAND talks about farming existing accounts using Account-Based Marketing (ABM) and marketing automation.
Runtime: 16 Minutes
Written by Eric Murphy
Eric Murphy is the Digital Marketing Manager at ActiveDEMAND. He is responsible for driving the marketing strategy for the ActiveDEMAND integrated marketing platform. He has a strong background in online marketing, communications and working closely with sales teams. For many years Eric was an evangelist and marketer for the industrial communications community through guest articles, maintaining industry blogs and speaking at conferences and other events.