Drip Campaigns

Drip campaigns turn interested prospects into true leads and help to retain customers.

ActiveDEMAND Drip Campaigns make maintaining customer relationships and nurturing prospects to close sales easy. Using the ActiveDEMAND simple drag and drop editor, anyone can create a Drip Campaign, saving time and money. Once activated, the Drip Campaign is automated, marketing your brand and business to your client base or prospects at the moment they are most receptive.

Your Message When It's Wanted

To get the best results in marketing, it’s important to send the most relevant messages to the right people at the right time. ActiveDEMAND’s drip campaign workflows make it easy to focus your efforts where they count most, and deliver your message based on a prospect’s actions as they happen.

Keep Your Brand Front and Center

ActiveDEMAND’s easy to setup Drip Campaigns lets you provide valuable content and meet a prospect’s needs at each stage of their buyers journey. You’ll stay top of mind and position your company for the sale.

Personal Touch

Drip campaigns re-enforce a customer’s behavior on your company’s website, previous behavior patterns, timing, and course of action. ActiveDEMAND drip campaigns can be used as a part of email or social media marketing to provides the best way to get relevant and timely content to your customers in a personal manner.

More Than Emails

Following up with prospects based on the actions they take is not limited to email. ActiveDEMAND provides drip campaigns based on prospect activity such as Twitter follows, inbound phone calls, text messages or being added to an audience list based on any database change, such as page visits, form submits or being added to an audience list. Not only can you trigger campaigns on such actions, you can mix and match customer follow-up in a single campaign – i.e. Send an email, then a text message or Twitter Direct Message and later follow up with another email or even a recorded phone message – whatever works best for you.

Trigger campaigns based on user behaviour.

Drip marketing is essentially that process that continuously aims to keep you top-of-mind with consumers so that when they have a need for a solution in your industry, they think of you first. So what can you do with drip campaigns? Create an email drip to automatically onboard new customers, keep in touch with current customers, or provide new prospects with information about your product. Or if you are creating events or webinars, drip campaigns are perfect for doing follow-up and reminders. The option of manually adding prospects to a drip campaign is great for salespeople who may need to add contacts as one-offs instead of an entire list.

In addition to drip campaigns, ActiveDEMAND provides a powerful set of email marketing tools for digital marketing agencies, small businesses, and marketers alike. With email templates, responsive design, optimized deliverability, attribution reporting, and more, ActiveDEMAND provides everything you need to be a successful online marketer.

Case Study

Testimonial

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5-star   Reviews by Capterra

"We've been using ActiveDemand for over a year and have been very pleased with the results. It was easy to import our existing contacts into the database and build email campaigns targeted to our specific needs. The staff excels at customer service, guiding us through any questions we have and responding to our needs within a very short time period."

Gary Caffey, Marketing Manager, DTE

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