Content Moderation and Approvals System

Catch mistakes before they are made.

Marketers produce and publish a lot of content. Making mistakes can negatively impact the brand, erodes trust, and could have a negative impact on the business, so the process is imperative to success. ActiveDEMAND Corporate Marketer and Agency Partner packages have built-in content moderation and approval processes.

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Multiple Content Channels

Content moderation is a system of reviews and approvals you can put in place on important outbound content like; Email, Social posts and Blog Posts when using ActiveDEMAND to post to WordPress.

Enforced Roles and Workflow

Content Moderation has two roles, Content Editors who submit content for approval and Content Moderators who approve specific stories. Content Editors cannot moderate/approve their own content. Moderators can edit content but the system ensures that another moderation will need to approve the final content.

Notifications to Ensure Timely Flow

When content changes happen or when comments are made on content, often the constituents need to know. ActiveDEMAND provides a notification system that allows you to control the notifications. You have control over the notification messages and/or notification triggers.

Better Approval Logging

With centralized content management of social, email, and blog post content, marketing departments can move some of their moderation and approvals out of Slack, email or other channels and into the ActiveDEMAND platform where approvals and moderation are closer to the action.

Case Study

Testimonial

"ActiveDEMAND allows us to deliver very specific marketing messages to our customers and easily measure their response. This enables us to tailor our messaging based on real data. All of this without breaking stride in delivering serve to our customers."

Ryan Plester, Administrator, WRA