ActiveDEMAND Email Marketing Software

Essential Email Marketing Software for Business Owners

Look no further… here is email marketing software that is extremely powerful and is loved by both beginner and advanced marketers alike. Connect with prospects, execute customer retention campaigns and keep people up-to-date. Everything you need to create, send and track email campaigns in one place.

Create Emails Easily


Create professional e-mails easily using a powerful drag and drop interface. Choose from built in templates and apply your custom brand.

Email Marketing


Manage your marketing contacts in one place. Segment your contacts into lists for more effective campaigns.

Schedule Email


Schedule your e-mails to send when and where you want

Email Tracking


Track e-mail opens, clicks, unsubscribes, Call-To-Action conversions and more with real-time reporting

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Build Awesome Landing Pages

Support your email marketing efforts with landing pages made to convert. With responsive call-to-action landing pages you can be confident they will look great on desktops, tablets, phones and more. Having the right content displayed to the right contact ensures your campaigns are always successful.

Landing Pages

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Phone Call Tracking

All ActiveDEMAND Email Marketer subscriptions include call tracking to more accurately track campaign performance. Don’t just track your opens, click-throughs and online conversions – track your incoming calls automatically to see just how your marketing efforts stack up.

Call Tracking


Select a local or toll free phone number from a pool and assign it to your campaign. You can use different numbers for different advertising mediums.

Phone Call Tracking


Deploy your campaign and watch the phone calls come in.

Marketing Campaign Tracking


Calls are then forwarded, without delay, to your sales, support or other department or even to a specific sales person.

Telephone Tracking


A detailed call report is available in real-time which can include referring sources, web pages visited, etc. An automated email can be configured.

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Email Broker

Outbound Sales Email Tracker

ActiveDEMAND Email Marketer includes Out Bound Sales Email Tracker – a tracking tool that enables you to send emails using your own email software and reports back to you the activity of the recipient. Enhance your sales activity by knowing who is engaging with you and what their interests are.

Write Email

Create Email & Send

Using your own email application to create an email and send it to ActiveDEMAND Email Marketer.

Email Processing

ActiveDEMAND Processes

ActiveDEMAND encodes the email with tracking bits and sends it onto the recipient.

Instant Feedback

Instant Feedback

You receive a detailed recipient activity report right to your inbox.

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Unprecedented Conversion Tracking

What sets ActiveDEMAND Email Marketer apart from other email service providers is the ability for users to track specific campaign goals – not just standard open, click-throughs, and bounce stats. Don’t just measure campaign performance – easily measure marketing goals and objectives automatically.

Conversion Tracking

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Visualize Your Marketing Impact

Unlike other Email Marketing Services, ActiveDEMAND Email Marketer has a full set of reporting and visualization tools that allow you visualize your campaign effectiveness like never before. Understanding who is responding to your marketing efforts is indeed important; understanding where your prospects are now is a missing element in most email marketing products.

Email Visualization Map

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New Widgets

Tracking & Reporting

ActiveDEMAND Email Marketer helps you to continually improve by delivering campaign specific stats in real-time and comparing those metrics to your overall marketing performance. With over 20 built in analytic tools you can see exactly what is working and areas to improve.

Campaign Map Campaign Conversions Conversion Trends Phone Calls Email Totals Real Time Campaign Performance

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Compatible with all Popular Devices

Deliverability is key to successful email marketing. ActiveDEMAND Email Marketer provides you with a library of professional template. Each template is rigorously tested to ensure it is compatible with all popular email programs so you can be sure your email looks good no matter who is looking at it.

Responsive Emails

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Scalable Integrated Marketing Platform

ActiveDEMAND Email Marketer is part of a complete integrated marketing platform solution for business. As your business grows, so does ActiveDEMAND. Brand management, event marketing, lead scoring, resource paywalls and ecommerce integration are just a few features that make ActiveDEMAND ideal for small business.

5-star   Reviews by G2 Crowd

"My customers leads have been amazing!"

Chris H., Owner of Absolute Taekwondo

5-star   Reviews by G2 Crowd

"Give it a 3 month trial and you will use it forever!"

William G., Business Development at Top Draw

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Feature Rich Capabilities

predictive send

No longer do marketers need to struggle with the question of what day and time to execute an email campaign. ActiveDEMAND Predictive Send takes the guesswork out of email delivery times and automatically optimizes the process for the best results. What’s more, Predictive Send increases the open rate, click-through rate and conversion rate.

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Advanced Goal Setting

ActiveDEMAND Advanced Campaign Goals allows you to set goals that fit you. Track whether your marketing campaigns are succeeding in attracting prospects and generating leads. Marketing objectives define what you want to accomplish through your marketing activities. ActiveDEMAND makes setting and measuring goals simple.

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VOIP Phone

Automated Calling, despite all of its negative connotations, is an effective way to communicate when done right and that is where ActiveDEMAND comes in. With automated calling you can communicate the right message to the right person at the right time.

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Automated DNI Pool Analysis

DNI, also known as Dynamic Number Insertion, is the best way to track a websites ability to generate lead quality phone calls. ActiveDEMAND takes the guesswork out of knowing how many phone numbers you need to include in your DNI pool. Using proprietary algorithms, ActiveDEMAND will determine the optimal amount of call tracking numbers. Don’t overspend on numbers you don’t need.

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CallForensics™ takes the already robust ActiveDEMAND Call Tracking platform to the next level. Unlike other call tracking solutions that just count calls, ActiveDEMAND CallForensics™ analyzes conversations that happen on the call. The enhanced call tracking conversation analysis capabilities automate the process of categorizing and scoring calls based on the purpose of the call, what was discussed during the call, and what products and next steps were discussed during the call.

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brand strategy

Consistency in your marketing communications whether it be email campaigns, landing pages, webinar, social media posts, or others mediums, is key to building a strong brand. ActiveDEMAND’s brand manager makes it easy.

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While the process of recording and listening to recorded incoming telephone calls is not new, with ActiveDEMAND Call Tracking, recording incoming phone calls doesn’t get any easier. Simply check the “record incoming calls” and you’re all set. In an instant you are set up to record calls – improving you communication with clients and staff.

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With ActiveDEMAND Call Tracking you will see exactly what incoming calls are occurring as a result of your marketing campaigns. Track calls from any campaign; PPC, SEO, social media, display, ad media and even offline advertising. ActiveDEMAND makes it easy set-up a tracked number for any campaign.

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Call Tracking Analytics

With call tracking analytics, agencies can white label client reports that provide call tracking details including leads generated from a specific campaign, calls broken down by region, department, and sales person as well as full attribution reporting. ActiveDEMAND shows you exactly what is working and where to improve.

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call tracking with google analytics

While it’s still considered the most popular analytics tool, Google Analytics does not automatically collect and analyze telephone calls associated with a specific marketing campaign. To evaluate the effectiveness of a marketing initiative, it’s vital to encompass call tracking information... that's where ActiveDEMAND comes in to play. With ActiveDEMAND call tracking when a number associated with a marketing campaign is dialed the data is automatically recorded in Google Analytics.

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Get customer behavior insights beyond simple clicks with campaign and keyword level call tracking. Get the advantage on competitors by attributing inbound calls back to specific keywords, Pay-Per-Click ads, and web pages to their marketing source.

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Campaign Management

With ActiveDEMAND Campaign Management, access and edit email campaigns, landing pages, social media, pay per click ads, call tracking, real-time reporting, and more – all within one robust tool.

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ActiveDEMAND Click-to-Call is simple to add to any website. The click-to-call capability enables web visitors to simply enter their phone number and click a button to connect with a live person. There is no waiting for a call-back so leads stay fresh.

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CRO (Conversion Rate Optimization)

ActiveDEMAND CRO (Conversion Rate Optimization) is all about displaying the right message to the right person. Whether it’s an email, popup or webpage smart block, ActiveDEMAND helps you deliver the right message.

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Call Tracking Analytics

With call tracking analytics, agencies can white label client reports that provide call tracking details including leads generated from a specific campaign, calls broken down by region, department, and sales person as well as full attribution reporting. ActiveDEMAND shows you exactly what is working and where to improve.

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ActiveDEMAND provides a three step wizard that includes a template library to help you make great looking eNewsletters. Or create from scratch and add content blocks including text blocks, images, buttons, lines, separators, and dynamic fields. You don’t need to be a programmer to make great looking eNewsletters.

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Marketing Dashboards & Reports

Deploying a breadth of campaigns across different platforms makes it difficult to measure and report. The ActiveDEMAND platform is built around attribution reporting and brings it all together for marketers so they can easily see what is working and report business results to agency clients.

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Page Designer

ActiveDEMAND takes the stress out of creating company branded landing pages for your campaigns. Whether you are experienced working with code or completely new to building web pages, ActiveDEMAND’s interface is flexible to accommodate all level of users. .

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ActiveDEMAND provides a powerful custom workflow interface that enable marketers to drag, drop and connect decision steps and action steps to create simple and complex automated campaigns. Marketers don’t adapt to ActiveDEMAND, rather, ActiveDEMAND adapts to marketers and enables them to create the campaigns they want.

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Dynamic Number Insertion

With Dynamic Number Insertion, when a user visits your website, the telephone number on your website will dynamically change and be associated with their session. Track and collect specific data such as pages visited, their name, location, and more!

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Easily configured and personalized with your brand, ActiveDEMAND Autoresponders streamline your marketing efforts by automatically following up with prospects – building relationships, saving you time, and growing your business. No knowledge of HTML or CSS code necessary!

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enewsletter campaign

Many email marketing applications only provide the features needed to create and send email campaigns. With ActiveDEMAND email marketing features, users get all the tools needed to make their email campaign successful including landing page wizards, call tracking numbers, web forms and more.