ActiveDEMAND Email Marketing Software

Essential Email Marketing Software for Business Owners

Look no further… here is email marketing software that is extremely powerful and is loved by both beginner and advanced marketers alike. Connect with prospects, execute customer retention campaigns and keep people up-to-date. Everything you need to create, send and track email campaigns in one place.

Create Emails Easily

Create

Create professional e-mails easily using a powerful drag and drop interface. Choose from built in templates and apply your custom brand.

Email Marketing

Connect

Manage your marketing contacts in one place. Segment your contacts into lists for more effective campaigns.

Schedule Email

Schedule

Schedule your e-mails to send when and where you want

Email Tracking

Measure

Track e-mail opens, clicks, unsubscribes, Call-To-Action conversions and more with real-time reporting

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enhanced

Build Awesome Landing Pages

Support your email marketing efforts with landing pages made to convert. With responsive call-to-action landing pages you can be confident they will look great on desktops, tablets, phones and more. Having the right content displayed to the right contact ensures your campaigns are always successful.
Responsive Landing Pages

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Phone Call Tracking

All ActiveDEMAND Email Marketer subscriptions include call tracking to more accurately track campaign performance. Don’t just track your opens, click-throughs and online conversions – track your incoming calls automatically to see just how your marketing efforts stack up.

Call Tracking

One

Select a local or toll free phone number from a pool and assign it to your campaign. You can use different numbers for different advertising mediums.

Phone Call Tracking

Two

Deploy your campaign and watch the phone calls come in.

Marketing Campaign Tracking

Three

Calls are then forwarded, without delay, to your sales, support or other department or even to a specific sales person.

Telephone Tracking

Four

A detailed call report is available in real-time which can include referring sources, web pages visited, etc. An automated email can be configured.

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Email Broker

Email Broker

ActiveDEMAND Email Marketer includes Email Broker – a tracking tool that enables you to send emails using your own email software and reports back to you the activity of the recipient. Enhance your sales activity by knowing who is engaging with you and what their interests are.

Write Email

Create Email & Send

Using your own email application to create an email and send it to ActiveDEMAND Email Marketer.

Email Processing

ActiveDEMAND Processes

ActiveDEMAND encodes the email with tracking bits and sends it onto the recipient.

Instant Feedback

Instant Feedback

You receive a detailed recipient activity report right to your inbox.

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Unprecedented Conversion Tracking

What sets ActiveDEMAND Email Marketer apart from other email service providers is the ability for users to track specific campaign goals – not just standard open, click-throughs, and bounce stats. Don’t just measure campaign performance – easily measure marketing goals and objectives automatically.

Conversion Tracking

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Visualize Your Marketing Impact

Unlike other Email Marketing Services, ActiveDEMAND Email Marketer has a full set of reporting and visualization tools that allow you visualize your campaign effectiveness like never before. Understanding who is responding to your marketing efforts is indeed important; understanding where your prospects are now is a missing element in most email marketing products.

Email Visualization Map

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New Widgets

Tracking & Reporting

ActiveDEMAND Email Marketer helps you to continually improve by delivering campaign specific stats in real-time and comparing those metrics to your overall marketing performance. With over 20 built in analytic tools you can see exactly what is working and areas to improve.

Campaign Map Campaign Conversions Conversion Trends Phone Calls Email Totals Real Time Campaign Performance

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Compatible with all Popular Devices

Deliverability is key to successful email marketing. ActiveDEMAND Email Marketer provides you with a library of professional template. Each template is rigorously tested to ensure it is compatible with all popular email programs so you can be sure your email looks good no matter who is looking at it.

Responsive Emails

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Scalable Integrated Marketing Platform

ActiveDEMAND Email Marketer is part of a complete integrated marketing platform solution for business. As your business grows, so does ActiveDEMAND. Brand management, event marketing, lead scoring, resource paywalls and ecommerce integration are just a few features that make ActiveDEMAND ideal for small business.

5-star   Reviews by Capterra

"With ActiveDEMAND, everything is in one spot and integrated. We can easily see what marketing campaigns are working and what needs to be adjusted."

Jennifer O., VP of Sales & Marketing at White Room Automation

5-star   Reviews by Capterra

"We've been using ActiveDemand for over a year and have been very pleased with the results. It was easy to import our existing contacts into the database and build email campaigns targeted to our specific needs. The staff excels at customer service, guiding us through any questions we have and responding to our needs within a very short time period."

Gary C., Marketing Manager at DTE

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Feature Rich Capabilities

Optimize your email campaigns using ActiveDEMAND A/B testing features. With A/B testing you'll test different versions of your email campaign. It may be as something as simple as a subject line, an image, body copy or something else. Create multiple versions and let ActiveDEMAND tell you which one performs the best.

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ActiveDEMAND Advanced Campaign Goals allows you to set goals that fit you. Track whether your marketing campaigns are succeeding in attracting prospects and generating leads. Marketing objectives define what you want to accomplish through your marketing activities. ActiveDEMAND makes setting and measuring goals simple.

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Automated Calling, despite all of its negative connotations, is an effective way to communicate when done right and that is where ActiveDEMAND comes in. With automated calling you can communicate the right message to the right person at the right time.

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ActiveDEMAND Call Redirect routes your incoming calls to the right person automatically. No longer do prospects need to wait on-hold or navigate IVRs. With ActiveDEMAND they are directed to the person they need to speak with – instantly.

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DNI, also known as Dynamic Number Insertion, is the best way to track a websites ability to generate lead quality phone calls. ActiveDEMAND takes the guesswork out of knowing how many phone numbers you need to include in your DNI pool. Using proprietary algorithms, ActiveDEMAND will determine the optimal amount of call tracking numbers. Don’t overspend on numbers you don’t need.

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Easily configured and personalized with your brand, ActiveDEMAND Autoresponders streamline your marketing efforts by automatically following up with prospects – building relationships, saving you time, and growing your business. No knowledge of HTML or CSS code necessary!

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Consistency in your marketing communications whether it be email campaigns, landing pages, webinar, social media posts, or others mediums, is key to building a strong brand. ActiveDEMAND’s brand manager makes it easy.

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While the process of recording and listening to recorded incoming telephone calls is not new, with ActiveDEMAND Call Tracking, recording incoming phone calls doesn’t get any easier. Simply check the “record incoming calls” and you’re all set. In an instant you are set up to record calls – improving you communication with clients and staff.

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With ActiveDEMAND Call Tracking you will see exactly what incoming calls are occurring as a result of your marketing campaigns. Track calls from any campaign; PPC, SEO, social media, display, ad media and even offline advertising. ActiveDEMAND makes it easy set-up a tracked number for any campaign.

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With call tracking analytics, agencies can white label client reports that provide call tracking details including leads generated from a specific campaign, calls broken down by region, department, and sales person as well as full attribution reporting. ActiveDEMAND shows you exactly what is working and where to improve.

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ActiveDEMAND Call Tracking is used on both a local and global level. Whether you're doing business in select cities, across the country or around the world, we have you covered. We already support locations worldwide and we're adding more every month.

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While it’s still considered the most popular analytics tool, Google Analytics does not automatically collect and analyze telephone calls associated with a specific marketing campaign. To evaluate the effectiveness of a marketing initiative, it’s vital to encompass call tracking information... that's where ActiveDEMAND comes in to play. With ActiveDEMAND call tracking when a number associated with a marketing campaign is dialed the data is automatically recorded in Google Analytics.

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CallForensics™ takes the already robust ActiveDEMAND Call Tracking platform to the next level. Unlike other call tracking solutions that just count calls, ActiveDEMAND CallForensics™ analyzes conversations that happen on the call. The enhanced call tracking conversation analysis capabilities automate the process of categorizing and scoring calls based on the purpose of the call, what was discussed during the call, and what products and next steps were discussed during the call.

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Get customer behavior insights beyond simple clicks with campaign and keyword level call tracking. Get the advantage on competitors by attributing inbound calls back to specific keywords, Pay-Per-Click ads, and web pages to their marketing source.

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With ActiveDEMAND Campaign Management, access and edit email campaigns, landing pages, social media, pay per click ads, call tracking, real-time reporting, and more – all within one robust tool.

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Online campaigns can be complicated with extensive workflows. Building these complex campaigns can eat up large amounts of time. Streamline your workflow with ActiveDEMAND campaign templates that will automatically update to the brand and personalize to each new campaign.

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ActiveDEMAND fully-customizable campaign variables personalize one-to-one customer conversation and create better opportunities for conversion and greater customer retention.

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ActiveDEMAND Click-to-Call is simple to add to any website. The click-to-call capability enables web visitors to simply enter their phone number and click a button to connect with a live person. There is no waiting for a call-back so leads stay fresh.

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ActiveDEMAND’s country specific number insertion enables marketers to advertise country specific phone numbers on their website. International companies appearing to have a local presence in regions throughout the world significantly increases their ability to business in specific countries.

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ActiveDEMAND CRO (Conversion Rate Optimization) is all about displaying the right message to the right person. Whether it’s an email, popup or webpage smart block, ActiveDEMAND helps you deliver the right message.

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ActiveDEMAND provides a powerful custom workflow interface that enable marketers to drag, drop and connect decision steps and action steps to create simple and complex automated campaigns. Marketers don’t adapt to ActiveDEMAND, rather, ActiveDEMAND adapts to marketers and enables them to create the campaigns they want.

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ActiveDEMAND Dynamic Email Content is all about displaying the right message to the right person. Whether it’s an email, popup or webpage smart block, ActiveDEMAND helps you deliver the right message.

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ActiveDEMAND gives you the power to determine what images are displayed in an email based upon open data resulting in a lift in email engagements and more successful outcome from your existing email contact list.

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With Dynamic Number Insertion, when a user visits your website, the telephone number on your website will dynamically change and be associated with their session. Track and collect specific data such as pages visited, their name, location, and more!

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Many email marketing applications only provide the features needed to create and send email campaigns. With ActiveDEMAND email marketing features, users get all the tools needed to make their email campaign successful including landing page wizards, call tracking numbers, web forms and more.

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With an ActiveDEMAND eNewsletter campaign, easily nurture and maintain relationships with your current customer or client base. Stay top-of-mind by offering valuable information, special offers and promotions to your highly targeted audience. eNewsletters communicate directly to your customers and deliver your brand straight to their in-box.

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ActiveDEMAND is more than just a tool used to post to your Facebook account, the platform helps generate content for you while tracking the performance of your social media efforts as they relate to your business goals.

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Form Captcha is like having a bouncer for your business, deciding who to let in. Without Form Captcha, spam wastes your time chasing fake leads. ActiveDEMAND Form Captcha keeps the bots out of your leads ensuring the registrations that come through are actual requests by people looking to do business.

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ActiveDEMAND Geo-IP Based Automated Call Routing gets your incoming calls routed to the right person in the right region automatically. Incoming calls can be directed to a specific person, a shared phone number or to a group of numbers where the first person to answer the call gets the opportunity. It’s up to you.

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With call tracking analytics, agencies can white label client reports that provide call tracking details including leads generated from a specific campaign, calls broken down by region, department, and sales person as well as full attribution reporting. ActiveDEMAND shows you exactly what is working and where to improve.

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"Press 1 for sales", "Press 2 for marketing"... and so on. If this sounds familiar then you know what an Interactive Voice Response (IVR) system is. With ActiveDEMAND, you'll easily configure an IVR with a free call tracking account. Why would you want to? It's proven that IVRs get the 'right' phone to ring. Get customers and prospects connected to the right person or department quickly. ActiveDEMAND IVRs are very versatile and accommodate multiple office locations as well as help businesses build a local presence anywhere in the world.

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Unlike other landing page applications that only create a fixed size landing page, ActiveDEMAND’s landing pages are fully responsive. This means your landing page looks great on a computer, tablet, smart phone and other devices.

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ActiveDEMAND Call Tracking enables marketers to register a local or toll free tracking number within a few clicks of a mouse. In less than one minute you can set up a tracked number for your next online or offline campaign.

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Deploying a breadth of campaigns across different platforms makes it difficult to measure and report. The ActiveDEMAND platform is built around attribution reporting and brings it all together for marketers so they can easily see what is working and report business results to agency clients.

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Optimize your email campaigns using ActiveDEMAND multivariate testing features. With multivariate testing you'll test different versions of your email campaign. It may be as something as simple as a subject line, an image, body copy or something else. Create multiple versions and let ActiveDEMAND tell you which one performs the best.

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ActiveDEMAND provides a three step wizard that includes a template library to help you make great looking eNewsletters. Or create from scratch and add content blocks including text blocks, images, buttons, lines, separators, and dynamic fields. You don’t need to be a programmer to make great looking eNewsletters.

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ActiveDEMAND Sales Email Tracking software is a tool that enables you to send emails using your own email software and reports back to you the activity of the recipient. Enhance your sales and marketing activity by knowing who is engaging with you and what their interests are. No extra software or applications are required and it works with all email clients.

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ActiveDEMAND’s Phone Call Transcription capabilities is part of a complete call tracking platform that includes conversation analysis through CallForensics™, call routing, call recording, whisper messages, and deep analytics.

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Now integrating seamlessly with Pipedrive to synergize a formidable marketing and sales “power platform,” ActiveDEMAND opens the doors for managers and users of the Pipedrive CRM so that they may supercharge the application. What’s more, just like Pipedrive itself, ActiveDEMAND has been optimized for small and medium-sized businesses.

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ActiveDEMAND Call Tracking allows marketers to port (aka transfer) their existing phone numbers into the ActiveDEMAND platform. For those that have deployed marketing campaigns and want to begin tracking incoming call performance, ActiveDEMAND makes it easy.

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ActiveDEMAND integrates seamlessly with many third party applications including CRMs, ecommerce, forms, payment processers, social platforms, surveys, accounting and billing applications, file management and lots more. ActiveDEMAND becomes you single marketing automation platform that work’s with the rest of your business.

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Traditionally, targeted marketing campaigns created and maintaining lists of contacts that meet specific attributes. With ActiveDEMAND predicative personalization peoples interests are mapped automatically to the content you offer. Deliver more effective content and save an enormous amount of time not building lists.

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No longer do marketers need to struggle with the question of what day and time to execute an email campaign. ActiveDEMAND Predictive Send takes the guesswork out of email delivery times and automatically optimizes the process for the best results. What’s more, Predictive Send increases the open rate, click-through rate and conversion rate.

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ActiveDEMAND’s SMS/Text Messaging capability gives marketers a reliable method with a high exposure factor to get in-front of people with their brand, products and services. ActiveDEMAND makes it easy to set-up and execute SMS campaigns that drive conversions.

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ActiveDEMAND enables marketers to manage their social media posts from one platform and goes further to show you how your social media marketing is impacting your business. Know exactly what is driving conversions and sales ready leads.

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Now included in the ActiveDEMAND Call Tracking package is the Softphone capability, allowing ActiveDEMAND users to easily make outgoing calls to any contact. With full tracking metrics, the Softphone feature is a great tool for sales teams to improve their telephone selling skills.

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Optimize your email campaigns using ActiveDEMAND split testing features. With split testing you'll test different versions of your email campaign. It may be as something as simple as a subject line, an image, body copy or something else. Create multiple versions and let ActiveDEMAND tell you which one performs the best.

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Do you want to know how your Twitter marketing is turning into real business opportunities? ActiveDEMAND is the answer. ActiveDEMAND does more than help you manage you Twitter feed, it also includes tracking so you know what "tweets" are driving people to your campaigns and who is converting. Your boss is going to love your Twitter attribution reports from ActiveDEMAND.

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Unruly web links are difficult to manage. They are not easy to share within emails, web pages, or social media. And forget trying to write it down. The ActiveDEMAND URL Shortener ensures links are aesthetically pleasing, easy to manage, and most important – accurate.

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ActiveDEMAND’s Visitor Timeline provides cross-channel marketing attribution across display, social, paid search, phone calls, email and more. The ability to see a visitor's entire path through your website, social posts and phone calls brings a whole new level of visibility into marketing analytics.

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Now included in the ActiveDEMAND Call Tracking package is a VOIP phone capability, allowing ActiveDEMAND users to easily make outgoing calls to any contact. With full tracking metrics, the VOIP phone feature is a great tool for sales teams to improve their telephone selling skills.

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ActiveDEMAND takes the stress out of creating company branded landing pages for your campaigns. Whether you are experienced working with code or completely new to building web pages, ActiveDEMAND’s interface is flexible to accommodate all level of users. .

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Whisper messages are a great way to immediately find out which marketing campaign initiated a phone call, and help your sales people be prepared to engage with every caller…even before the call starts. This powerful knowledge gives you real-time feedback - telling you which marketing campaign your call is coming from.

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ActiveDEMAND integrates seamlessly with Zapier which means you have access to over 500 different applications. Using Zapier you can easily share data automatically between your favorite applications. For example, add Outlook or Gmail contacts automatically to your ActiveDEMAND marketing contact database.

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Priced for Small Business

Starting at

7

per month*

Unlimited Emails • Unlimited Landing Pages • Unlimited Form Submits • Unlimited Image Hosting

*Annual contract. Taxes not included. Phone call tracking service fees not included.

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