What is Social Media?
Social media is an interactive, community-based Internet-based communication network that disseminates variety of online content. Publishing is highly accessible and scalable. Social media networks such as Facebook, Twitter, LinkedIn, Google+, etc. provide marketers a means to reach, spread, and achieve business goals. Social media programs content is intended to get attention and encourage sharing of the message across the social media networks. Cell phones today have social networking capabilities that allow products, services, and companies to be continually updated providing fresh information about products/services and the company, special offers, uses, and reviews.