CDP (Customer Data Platform)
CDP (Customer Data Platform) What is a CDP? Customer Data Platform is defined by [...]
CDP (Customer Data Platform) What is a CDP? Customer Data Platform is defined by [...]
Marketing Asset What is a Marketing Asset? A marketing asset may include presentations, brochures, [...]
Lead Database What is a Lead Database? A lead database is an organized collection of [...]
Clicks-Per-Delivered (CTDR) What is Clicks-Per-Delivered (CTDR)? Clicks-per-delivered (CTDR) is the percentage measure of the number [...]
What is Behavioral Segmentation? It is the use of behavioral signals to drive market content.
Micro Moments What are micro-moments? Micro moments is the term coined by Google to represent [...]