CRM (Customer Relationship Management)

What is a CRM?

A CRM is a computerized system which identifies, targets, acquires, and manages current and prospective customer and sales interactions. The CRM system essentially profiles prospects, recognizes their wants and needs, and provides the most relevant products and enhanced services in an effort to establish exceptional and valuable customer relations / relationships. CRM creates a customer and purchases database through an integrated front and back office system. Goals are achieved through customer identification and satisfaction.

  • Download the eBook

    Top 10 Online Marketing Trends for 2016

    Where are you spending your marketing budget in 2016? It’s that time again to budget for the coming marketing year. Have you made all the right choices? Download the new eBook “Top 10 Online Marketing Trends for 2015” and compare your plan against what the rest of the industry is doing.
    Download the eBook