AgencyAnalytics Pricing vs ActiveDEMAND Agency Reporter
AgencyAnalytics and Agency Reporter are both easy to use agency reporting platforms. Where ActiveDEMAND Agency Reporter stands out from AgencyAnalytics is that it includes a built-in call tracking feature and it connects natively to more CRMs giving agencies access to more data beyond marketing.
Both AgencyAnalytics and ActiveDEMAND Agency Reporter offer robust custom dashboard capabilities. If you need fully customizable dashboards and white label capabilities you can get it from both platforms. With the ability to create multiple dashboards, and easily customize them with a drag-and-drop editor and dashboard templates, both platforms are well matched and up to the task.
Agency Reporter integrates with reporting, attribution, and social platforms. AgencyAnalytics relies on 3rd party tracking of websites and phone calls and doesn’t manage contacts.
Note: the list would be too long to show all integrations, so we’ve chosen some common integration options below.
To get feedback from sales to marketing on which deals get started, the value of them, and whether they close, CRM integration is necessary. This crucial link helps agencies understand how they impact their client’s bottom line. ActiveDEMAND Agency Reporter natively integrates with the major CRMs making it easy for agencies to access this vital data.
Scheduled Email Reports
Scheduled reports help deliver consistent information to the account managers or directly to clients. Both Agency Reporter and AgencyAnalytics offer great scheduled email reports.
For many businesses, the phone call is the first conversion that can be considered a lead. For marketing agencies that help make their clients’ phones ring, tracking what marketing drove those calls is critical. ActiveDEMAND Agency Reporter includes built-in call tracking to make it easy to set up DNI for clients as you onboard them, as well as to fire up a new call tracking number when your client needs to see the impact from a specific campaign.
Getting support when you need it is important for all businesses and ActiveDEMAND Agency Reporter and AgencyAnalytics both offer many different options to accessing help. With ActiveDEMAND Agency Reporter you can chat with a live person. Or if you prefer there is a support portal with helpful how-to articles. Or if learning step-by-step is your preference the Agency Reporter has many training webinars that are being added to on a frequent basis.
Are you Looking for a Better AgencyAnalytics Solution?
ActiveDEMAND Agency Reporter and AgencyAnalytics are competitively matched with both offering great attribution tracking and reporting. They are also similarly matched when it comes to supporting prospects and customers. If your agency is trying to connect to the client’s CRM database to track the full buyer’s journey as well as revenue attribution, ActiveDEMAND Agency Reporter is the only one that offers native CRM integration to the major CRMs. Additionally, call tracking capabilities are much stronger with ActiveDEMAND Agency Reporter as Agency Analytics requires a 3rd party integration and doesn’t offer many additional call tracking features.
For agencies that are looking to scale, ActiveDEMAND also offers marketing automation and a full-stack solution! With ActiveDEMAND you can see the contact journeys, ROI based on closed deals, and geographic engagement. ActiveDEMAND is the one-stop solution adaptable for all agencies and clients from custom dashboards and reporting to a complete marketing and automation platform.
Note: this comparison was made with publicly available information online. Pricing, features, and capabilities may vary over time.