Whisper messages are a great way to quickly discover which marketing campaign prompted a phone call, which in turn helps the marketer or business owner tailor their approach for every caller – even before the call begins. This real-time feedback into which marketing campaigns are driving calls is invaluable during digital marketing efforts, but more importantly it provides an informational head-start of sorts that helps a sales team close more business.
ActiveDEMAND’s call whisper message feature is easily customized to your business requirements – it can be as broad or as specific as you like, and can be turned on and off for individual numbers. If you are a marketer providing a call tracking solution to your clients, you could use the whisper message to announce to the operator, “Another lead from your company!” This will reinforce your client’s brand and its ability to drive telephone calls.
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