Drip campaigns are used as a function of lead generation and the qualification process. Drip campaign marketing is an automated prospect engagement method that augments personal lead follow-up. New leads are automatically enrolled into a drip campaign that delivers messaging relevant to the your call-to-action. Drip campaigns are also referred to as lead nurturing or nurture campaigns.
In addition to drip campaigns, ActiveDEMAND provides a powerful set of email marketing tools for digital marketing agencies, small businesses and marketers alike. With email templates, responsive design, optimized deliverabilty, attribution reporting and more, ActiveDEMAND provides everything you need to be a successful online marketer.
What others are saying about ActiveDEMAND
"Active Demand allows us to deliver very specific marketing messages to our customers and easily measure their response. This enables us to tailor our messaging based on real data. All of this without breaking stride in delivering serve to our customers."
Ryan P., Administrator at WRA
"ActiveDEMAND templates are awesome. I like that I can configure different base brands and then apply the brand to my email campaigns, landing pages, autoresponders, etc. The branding helps keep things consistent and looking great. The call tracking feature is also very good. I am able to get more insight into what marketing campaigns are generating phone calls versus those that are not. The reporting is very robust so I can see how my efforts are impacting the bottom line."
Jennifer 0., VP of Sales & Marketing at WRA