The bottom line is that A/B testing, much like the similarly-oriented split testing procedure, will have a significant impact on results. Further, using A/B testing to optimize your message can yield compounding effects…but this is dependent on how many email campaigns are executed in a particular time period. It doesn’t matter if you are soliciting sign-ups, closing sales, generating sales-ready leads or implementing some other call-to-action – a poorly-executed email campaign does not instill a confidence-bolstered effort.
Beyond A/B testing, ActiveDEMAND offers a formidable set of email marketing tools geared towards the needs of modern digital marketing entities, small businesses and independent marketers alike. Indeed, the dream of successful marketing becomes a reality through ActiveDEMAND’s email templates, responsive design, attribution reporting, optimized deliverability and much more.
What others are saying about ActiveDEMAND
"We've been using ActiveDemand for over a year. I've been very pleased with the support that we receive from the staff. They are always quick to answer questions. Since we were fairly new to marketing, they are really good to explain concepts and guide us in our efforts. Our business and online presence has definitely improved since we've partnered with them."
Kelly H., Information Technology Manager at DTE
"My customers leads have been amazing!"
Chris H., Owner of Absolute Taekwondo