The bottom line is that A/B testing, much like the similarly-oriented split testing procedure, will have a significant impact on results. Further, using A/B testing to optimize your message can yield compounding effects…but this is dependent on how many email campaigns are executed in a particular time period. It doesn’t matter if you are soliciting sign-ups, closing sales, generating sales-ready leads or implementing some other call-to-action – a poorly-executed email campaign does not instill a confidence-bolstered effort.
Beyond A/B testing, ActiveDEMAND offers a formidable set of email marketing tools geared towards the needs of modern digital marketing entities, small businesses and independent marketers alike. Indeed, the dream of successful marketing becomes a reality through ActiveDEMAND’s email templates, responsive design, attribution reporting, optimized deliverability and much more.
What others are saying about ActiveDEMAND
"Love the user interface, easy to understand and use. Great service, very attentive to details. Very nice integration to WordPress."
Brock C., Business Development at DMS
"The staff at ActiveDemand are quick to help and provide the tools we need. They are very patient and really easy to work with. It's really nice to see a company focusing on constantly improving their products."
Kelly H., Information Technology Manager at DTE