The Impact of Marketing Data on the Sales Cycle
When it comes to marketing data, many businesses focus on using it to optimize conversion points. It makes sense since lead generation and landing pages have a large [...]
Difference Between Personalization and Hyper-personalization
Are you using Personalization? Every business owner understands the importance of personalization. People are more inclined to pay attention if you address them personally whether it be their [...]
Don’t Limit Business Growth with Poor Operational Efficiency
Factors Limiting Business Growth: Operational Efficiency Many entrepreneurs make the mistake of focusing too much on the marketing and business development. But one aspect of their business that [...]
Why Churn Limits Growth
Churn May Be the Real Reason Behind Anemic Growth Service-based providers put a strong emphasis on acquiring new customers for growth. However, churn rate is often overlooked and [...]
ActiveDEMAND and Pipedrive: Sales and Marketing Integration that Go Together Like Milk and Cookies
ActiveDEMAND and Pipedrive Take Sales and Marketing Integration to the Next Level Marketing agencies and B2B companies serious about sustainable growth for their business use a marketing automation [...]
ActiveDEMAND provides seamless tool integration with Clearbit providing enriched data
Good Data and Tool Integration Essential to Personalization ActiveDEMAND provides seamless tool integration with Clearbit providing enriched data A big part of making your business profitable is your [...]
