Marketing automation for Senior Living.
ActiveDEMAND was built from the ground up for solving one problem:
Building Trust at Scale.
ActiveDEMAND is a multi-tenant marketing automation platform that allows you to drive occupancy. Whether you have one community, or several hundred, ActiveDEMAND helps you do more with less.

We Are Trusted By Many
With over 3800 communities using ActiveDEMAND, we are the
#1 Marketing Automation Platform in Senior Living
Building Trust at Scale
It is relatively easy to build trust with one family. Answer the questions in a timely fashion, listen, empathize, and ensure you follow up. Things get complicated if you are working to build trust for 10 families for one community.
Now try this for 100 communities.
With ActiveDEMAND’s multi-tenant architecture and a strong contact relationship model you can use automation and personalized engagement to build trust at scale.
With ActiveDEMAND’s multi-tenant architecture and a strong contact relationship model you can use automation and personalized engagement to build trust at scale.
We Integrate With Your CRM
If your sales tools cannot talk to your marketing tools, how can you ever get sales and marketing alignment? ActiveDEMAND takes CRM integrations seriously.

All the Marketing Automation Features You Want
“Yeah, it does that too”
Do more marketing with less
ActiveDEMAND integrates with all the common Senior Living marketing and sales platforms.

Get Your 2-Week Free Trial of ActiveDEMAND Senior Living
Get everything you need to manage a single or multiple senior living communities. ActiveDEMAND makes it easy to market with campaign cloning, roll-up reports, senior CRM integration, and fast onboarding.
With ActiveDEMAND:
- Get native CRM integration
- Multi-facility marketing
- Built-in appointment scheduling
- Contact relationship support
- Detailed engagement reporting
Want more information about choosing a marketing automation platform for senior living? Download our whitepaper, A Checklist for choosing a Senior Living Marketing Automation Platform.
Sherpa Case Study
“Because both companies have a customer-centric focus, there is a high level of sales and marketing alignment through this integration that not only provides our sales consultants with key prospect insights, it also gives them the tools to ensure that each customer receives the level of communication engagement they need.”
Alex Fisher, Sherpa
Learn more about the Sherpa+ActiveDEMAND integration
GlynnDevins Case Study
“Scaling multiple clients with ActiveDEMAND’s account/sub-account structure has been key. We use linked templates from parent accounts to child accounts so we can scale changes while still reflecting individual accounts. We can deploy marketing at scale yet still reflect individual communities at an affordable price.” Read the case study.